DIRECTIVE: The creative brief called for a 6x11 mailer, advertising their 3-day free training promotion. The company wanted it to be exciting and add some urgency. The target audience specified was males and females between 22 and 38 that were very fitness conscious, looking to challenge themselves and needed flexibility [...]

Fighting Words ~ 10 Weeks of Devotionals Request: This was such an inspiring project for me. Due to Covid-19, churches have had to eliminate their in-person Sunday School experiences. Impact Church Toronto commissioned me to create a 10 week series of devotionals for young families. I also created a quick [...]

Request: Written article to create engagement, Key Word and Content Research. Results: To date, it is their most viewed post, and they are inspired by how to move forward. How To Use Peppermint Essential Oil For Tense Shoulders How to use peppermint essential oil to the rescue! Is it just [...]

Request: Written article, key word and content research Are Eyelash Extensions Worth It? 7 Reasons Why You Won’t Want To Live Without Them From The Newest Eyelash Extension Beauty Bar In Whitby Do you have “lash envy”? It seems like everywhere you go, you see beautiful lashes batting at you. But this [...]

Insight into Wedding Photojournalism & Highlight Image Gallery SEO Driven Blog Post Request:  An "evergreen" blog post targeting a longtail keyword they wanted to rank for. Results:  Top of the first page for their keyword. My Take: I loved writing this piece. The challenge here was finding the right tone and [...]