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Friday Vibe Guide: Love Your Fave Freelance Copywriter
The Friday Vibe Guide curated by your favourite freelance copywriter - Cheryl Lynn Boyce. Each week I'll be sharing the top things that have me vibing high.
3 REASONS YOU NEED HIGH QUALITY CONTENT
Does Your Site Have High-Quality Content? The stats are in, and the answers are clear. If you want to be found on Google, then high-quality content is King, Queen annnnd the whole dang family! TOP THREE reasons you should be focusing on producing high-quality content. Not sure if you [...]
Case Study: Pure Impact Boxing Gym ~ Direct Mail Piece Spec Ad
DIRECTIVE: The creative brief called for a 6x11 mailer, advertising their 3-day free training promotion. The company wanted it to be exciting and add some urgency. The target audience specified was males and females between 22 and 38 that were very fitness conscious, looking to challenge themselves and needed flexibility [...]
The Simple “How-To” For Building Customer Relationships Effectively
Welcome to my first-ever edition of “Cheryl’s Quick Tips Mini Blog” about building customer relationships. I’m super excited to start this and help you get the info you need to create massive results in your business and, ultimately, your life! Today, we’re focusing on “Customer Relationship Building.”Customer relationships can be [...]
Did 2020 Change Your Business? Here’s One Secret This Toronto Copywriter Used To Pivot
(In one of my blog posts, I talked about a simple word that changed my life: REBOOT. You can read that article here. It was the first step in radically changing my life.) When Everything Changes My life as I had known it had been rendered unrecognizable without my permission, [...]
One Simple Word Changed My Life ~ Lessons From A Toronto Copywriter
Lessons I learned in my marriage that helped me pivot during the pandemic My entire world shattered in December 2014, only about a week before Christmas. I discovered, quite by accident, that my marriage was over, and there was nothing that I could do to change it. I became a zombie [...]
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